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Topman apologise for offensive t-shirts following Twitter outcry

Public outcry on social networking website, Twitter, has created such a storm (even bordering a PR disaster) that it has forced high-street retailer, Topman, to remove two offensive t-shirts from both shops and online.

While slogan t-shirts are usually of bad taste, read cliché messages and/or are tacky, you have to wonder, surely these misogynistic messages must have raised a few eyebrows in the buying or public relations department? One of the t-shirts in question reads “Nice New Girlfriend: What Breed Is She?”, while the other lists a series of excuses for an apparent act of domestic violence, including “You provoked me”, “I was drunk” and, “I hate you”.

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