Known as one of the top modelling agencies, with alumni faces such as Naomi Campbell, Christy Turlington, Claudia Schiffer and Linda Evangelista, Premier recently invited the world into their hectic London office. The seven-part fly-on-the-wall documentary, ‘The Model Agency’, was shown on channel four in February 2011. The programme was a surprising, fascinating, bitchy and perhaps just a little bit controversial portrayal of Carol White’s agency. Throughout, White was the head-strong, eccentric protagonist, so it’s hardly a surprise that Polly Bean would choose to partner with Premier.
A creation of Neil Kerber, Polly Bean was born out of the cartoonist’s “Supermodel” strip, which has appeared in Private Eye for the last twenty years. A witty observation of the fashion industry, the creator said of Polly;
“After appearing in many of the strips, Polly is now emerging as a true star, breaking away and slowly starting to build her own following inside the fashion world. Apart from Polly’s obvious stunning beauty, and fantastic talents as a supermodel, what makes Polly so special is the wonderful way she commentates on the latest trends and issues, using incredible wit and humour, entertaining as she informs. Polly Bean is talking, and the fashion world is starting to listen.”